Archive for September 2012
Don’t Waste Your Thank You Page

When is a visitor to your website “converted?” For most websites and analytics programs, the answer is the confirmation page. You may have also heard this page called the Thank You Page or Receipt Page or something else entirely. The fact that it has so many names makes it clear to me that there hasn’t been a lot of attention paid to this point in the conversion funnel.
Whatever you call it the most obvious thing to put on a page like [...]